Apple launching program to store content closer to consumers

Apple wants to utilize existing ISP networks and servers to house data closer to its customers. This means either content can be pre-cached on a server inside an ISP's network, or as content is viewed or downloaded by a customer, this data can be kept in a server local to the user for reuse throughout the provider's service area. This is a practice called edge caching. As an example, you and your neighbour both stream the same movie in a relatively short period of time. Norma